This coffee is from a privately owned communal wet mill in Adola, collecting cherries from various smallholders. The washing station is owned by Israel Degfa. A few years ago, Israel, who was a 30-year-old Ethiopian willing to change how things work got together with other exporters to create a different scenario. The way the payment system in Ethiopia works is that the government fixes the price every harvest. What Israel did was to implement a program with farmers that teaches them to harvest better quality coffees (the red cherries) for premium prices.